Business Development Representative at BrightInsight

With over 400M connected medical devices worldwide and the value of the healthcare Internet of Things (IoT) market valued at $163 billion, it’s no surprise that venture funding in the Digital Health space has hit record highs year after year. What’s clear is that all of healthcare’s future products – medical devices, combination products, wearables, Software as Medical Device and more – will all be digitally driven. A leader in the digital health space is BrightInsight, the VC-backed Silicon Valley startup that provides the leading global regulated IoT platform for the world’s top biopharma and medtech companies.

Since launching the BrightInsight Platform in 2018, we have secured a number of top-tier customers, including six of the world’s top 10 biopharma companies and three leading diagnostic companies. Our platform has been honored with some 15 industry awards, including CB Insights Digital Health 150 in 2020 and 2021, Google Partner of the Year, Healthcare and Life Sciences for two consecutive years, and BrightInsight ranked 13 on the LinkedIn Top Startups List in the U.S.

We are a team of experienced professionals who have first-hand experience building and scaling digital health solutions within the regulated healthcare space. We are passionate about what we do and wholeheartedly believe in our vision to transform patient outcomes globally by bringing the power of digital technology to healthcare.

If you enjoy working with solution-oriented, driven colleagues in an agile, bureaucratic-free environment, then come join us at BrightInsight.

Business Development Representative (BDR)

As a member of the BrightInsight Marketing team the Business Development Representative (BDR) will focus on generating opportunities for the sales team at qualified Biopharma and Medtech companies. The BDR will employ email campaigns, various lead follow-up strategies and event promotion in order to meet the team's quarterly goals. 

Reporting into the Demand Generation team within the Marketing department the BDR’s primary responsibilities will be:

• Use various prospecting strategies to lead initial outreach to prospects
• Inbound lead research and follow up (little to no cold calling)
• Meeting coordination, setup and rescheduling
• Creating and running marketing campaigns to re-engage previous leads and former opportunities
• Events Demand Generation
  • Manage and follow up on all replies from campaign/event outreach 
• Assist on Hubspot and SalesForce data collection and cleanliness
• Assist with Hubspot/Marketing ops
• Research and identify target opportunities for marketing campaigns

Required qualifications:

• Creative thinker, writer, listener with good interpersonal skills
• Self-starter who has a desire to learn, grow, and excel in their role
• Knowledge of business processes and organizational structures
• Interest in healthcare and digital health
• 1-3 years of professional experience
• [B.A., B.S.] Degree

Desired qualifications:

• Experience reaching or exceeding [weekly/monthly] activity goals/quotas
• Familiarity with Hubspot (or similar), Excel and Salesforce 
• Understanding of biopharma and/or medical device space.

We are looking for someone who thrives in a start-up environment and demonstrates:

• Relentless drive to win and bring a product to market
• Start-up mentality to wear multiple hats and do what’s required to get the job done
• Passionate customer focus

BrightInsight is an Equal Opportunity Employer and employment selection decisions are based on merit, qualifications, and abilities. BrightInsight does not discriminate in employment opportunities or practices on the basis of: age, race, religion, color, sex, national origin, marital status, sexual orientation, gender identity, veteran status, disability, pregnancy status or any other status protected by law. BrightInsight provides reasonable accommodation so that qualified applicants with a disability may participate in the selection process. BrightInsight will contact you if it is determined that your background is a match to the required skills required for this position. Thank you for considering a career with BrightInsight.