Posted 22 Mar 2022, 10:00 am
Content Marketing at Roboflow
Overview Our user community loves problem solving on their own which means search optimized content is an important channel and it will continue to be a priority for many years.
We rely on inbound marketing so expert knowledge of SEO is critical for this role. You won’t be starting from scratch and our company is invested in the success of the content you’ll be driving further creation. We have a solid foundation to build on. Our blog reaches over 500k+ people each year, our newsletter subscribers are growing 10% each month, and we have multiple Youtube videos with over 10k views.
Your long-term objectives will be helping us get computer vision on the radar of every developer, and ensuring that whenever people think “computer vision”, they think “Roboflow”.
What You’ll Do You’ll be creating the strategy and leading all content related work at Roboflow. This means full creative control of all content channels with the goal of continuing our rapid pace of new user growth.
We need someone who can zoom out of the day-to-day and create a high level strategic plan then jump in to turn that plan into reality. This will be a highly cross-functional role to source content topics from our Product team, develop technical content with our Developer Advocate, find compelling stories with our Community Manager, and collaborate on technical SEO with our Growth Marketer.
Requirements of this role include: 3+ years of experience in content related roles 3+ years of experience in SEO related roles Excellent verbal and written communication skills Enthusiasm for machine learning and increasing accessibility to transformative technology A passion for developing relationships and helping others succeed The curiosity to learn whatever skills may become necessary (for example, the basics of computer vision)
Responsibilities To give you an idea of what it will be like to work here, here are a few projects you will be in charge of: Managing and growing the blog https://blog.roboflow.com/ Leading the charge on content within our email programs and weekly newsletter (70k+ subscribers) Community spotlight blog posts like these https://blog.roboflow.com/using-computer-vision-microbiology/ Writing customer case studies like these https://blog.roboflow.com/computer-vision-people-counting-atos/ Growing our Youtube audience https://www.youtube.com/channel/UCUlRrGpNRT5jbiV8h5Q_4Fg Build out scaleable content production across contributors and contractors * You may also have or quickly develop ideas for amplifying and expanding our content even more—and we can’t wait to support those as well.
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Source: Remote Ok