Posted 5 Apr 2022, 0:00 am

Brand Marketing Manager at Peerspace

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Peerspace invites people to find, share, and book the most magical spaces in the world. Since 2014, our community has been opening the door to thousands of spaces - from lofts and mansions to storefronts and studios - helping people to create one-of-a-kind experiences that would not be possible elsewhere. In total, over 5 million people have been welcomed into a Peerspace location, and we're looking for people who want to help us reach the next 50 million.

The Role:

Peerspace is looking for a strategically-minded and creative Brand Marketing Manager to join our marketing team. In this role, you will bring Peerspace’s brand to life in a way that drives awareness, engagement, and loyalty. You’ll manage key brand initiatives, set standards and guidelines, and continuously elevate our brand. You’ll execute cross-functional project management of integrated marketing activities, including brand campaigns, partnerships, and launches, and partner with functions across the organization ​​to ensure messages across all touchpoints ladder up to our brand strategy.

The Brand Marketing Manager is the connective tissue of our brand. You combine a passion for creativity with commercial sensibility, ensuring alignment between our brand strategy and business objectives.

Responsibilities:

● Be the global brand guardian for Peerspace by developing and maintaining consistent brand principles across all touchpoints globally, delivering creative assets and ensuring all messages ladder up to our brand strategy ● Develop an annual strategic marketing calendar and lead strategy and project management for integrated campaigns, developing creative briefs, aligning all teams on objectives, positioning, and messaging, and driving the process from concept to production ● Manage brand marketing programs & campaigns and evaluate program performance through reporting and analysis, documenting learnings and providing recommendations for improvement ● Drive our content program and manage ongoing creation and curation of assets that highlight our guests, hosts, and spaces, ensuring content is updated on a regular cadence ● Manage our social media presence and oversee our agency partners to deliver content that drives engagement and awareness  ● Contribute to the concepting and execution of strategic brand partnerships and live activations ● Build a brand identity that is clear, distinctive, and compelling; collaborate with the Design team to bring brand strategy to life Partner with International teams to refine brand positioning and messaging, driving brand consistency and adoption globally while facilitating international expansion and localization of the brand where appropriate ● Collaboratively support cross-functional teams to ensure ideas align with strategy and standardsBe an advocate for the brand both internally and externally, helping others to understand and get excited about the Peerspace mission

Qualifications:

● 5+ years of brand or marketing experience in-house at a high-growth company; brand/creative agency experience a plus ● Experience building and evolving a top-tier global consumer brand in a marketing capacity, resulting in measurable business growth  ● Keen understanding of brand and passionate about brands with a strong sense of DNA ● Highly strategic, creatively minded, and results-oriented marketer ● Equally comfortable in setting high-level strategy and executing tactical plans ● Experience managing creative and brand agencies with a keen eye for design, art direction, and copy-editing ● Exceptional collaboration skills, and ability to organize and manage cross-functional efforts that generate impact; build strong partnerships with cross-functional and agency partners that facilitate team success ● Strong project management skills and extreme attention to detail, with planning and prioritization skills that shine in a high-growth environment ● Experience with engaging video content creation along with a proven track record of successful execution ● Experience in international expansion and working with global teams  ● Experience working with highly creative brands in the media, entertainment or technology sectors is preferred

Working At Peerspace 

Peerspace is proudly certified as a Great Place to Work™ and we're a remote first company with team members located in cities around the globe. Beyond competitive salary and equity compensation, we provide a range of benefits and perks, including: 

● 100% employee coverage of medical, dental and vision insurance  ● $500 annual professional development allowance ● Discount on all Peerspace bookings ● Laptop, high res display, and stipend to setup home office ● Monthly cell phone and internet credit ● Coworking membership if needed (in lieu of home office) ● Access to the Peerspace network of inspiring spaces to do your best work ● Flexible take it as you need it time off policy ● Wellness Fridays observed company wide ● Biannual in-person, all company offsites and team-building events (in Peerspace locations, of course)

Diversity 

At Peerspace, we're dedicated to creating a team that's diverse, equitable and inclusive. Our workplace is a space where all team members are empowered to blaze their own trail, make things happen, and take pride in their work. We believe bringing people together from different backgrounds and identities makes us stronger and better serves the Peerspace community. We'd especially like to encourage applicants from different backgrounds, locations, and experiences.


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