Marketing Manager at Aurora Labs

About Us 

Aurora is a network of Virtual Chains that combines NEAR’s scalability with powerful infrastructure for the easy deployment of preconfigured blockchains. By integrating a high-performance EVM, the trustless Rainbow Bridge, and advanced Cross Contract Call technology, Aurora goes beyond full Ethereum compatibility, opening the doors to a multichain world.

We invite you to be a part of our team of smart, professional, result-oriented and fun individuals. Join us to help ensure that our background processes run smoothly while we are striving to become the best in the industry.

Our Values

- Execute extreme ownership.

- Strive for excellence.

- Embrace authenticity.

- Promote merit.

- Get shit done.

About the Position

We are looking for a passionate Marketing Manager to lead our marketing efforts and elevate our brand within the crypto space. As the Marketing Manager, you will craft and execute strategic marketing campaigns that communicate our value proposition, engage our community, and drive the adoption of our products and services. You will collaborate with Growth and Engineering teams, and external partners to ensure our go-to-market strategies are effective and aligned with business goals. The ideal candidate is a crypto native with extensive experience in planning and executing marketing strategies.

Responsibilities

- Develop and execute comprehensive marketing strategies to build brand awareness and drive growth within the Web3 ecosystem.

- Lead and manage multi-channel marketing campaigns (both shape and execute), including content marketing, social media, influencer partnerships, community engagement, and events, ensure it is delivered on time, all stakeholders are in the loop.

- Collaborate with cross-functional teams (product, sales, and operations) to develop and implement go-to-market plans for product launches, events, and platform integrations.

- Create, manage, and optimize marketing content such as blog posts, case studies, newsletters, and social media campaigns to effectively engage target audiences.

- Build and maintain strong relationships with the NEAR ecosystem to align marketing efforts and enhance collaboration.

- Analyze and report on the performance of all marketing activities, using data to drive continuous improvement and maximize impact.

Requirements

- Exceptional English skills, with proficiency as a working language.

- 3-5 years of relevant experience in crypto marketing or similar roles, with a proven record of impactful marketing initiatives.

- Demonstrated ability to collaborate with diverse, cross-functional teams to effectively drive go-to-market strategies and execute plans, fostering strong partnerships to reach common goals.

- Self-starter, not used to micromanagement or hand hold.

- In-depth knowledge of the crypto ecosystem, including blockchain technology, defi, and effective growth marketing strategies.

- Strong time management and multitasking skills.

- Keen attention to detail and a commitment to excellence.

- Highly motivated, creative, and results-oriented self-starter with a passion for crypto and developer engagement.

If you'd be interested in exploring this opportunity, please apply with a CV.

We'd love to hear from you!

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